Screenlife's 2006 Game Lineup

Screenlife, the company responsible for the DVD game Scene It? (one of my picks for the 50 most significant games of all-time), has announced 12 games to be released in 2006. Among them is the American Idol All-Star Challenge DVD Game, which I'm hopeful will feature some creative uses of the DVD board game format. Other new games from Screenlife include: Banzai!, Disney Princess, DVD Blast, Head Rush, and seven Scene It? editions: Comedy Super Game Pack, Deluxe James Bond Edition, Deluxe Marvel Edition, Friends, Movie Edition Travel Game, Nickelodeon, and The O.C. Edition Super Game Pack.

Don't miss our full preview of the 2006 American International Toy Fair, which takes place Feb. 12 to 15.

The following information about Scene It? Friends Edition is taken from a company press release:

Just how well do fans know their "Friends"? Remember when Joey got a Thanksgiving turkey stuck on his head? The Scene It? Friends DVD game includes all of the hilarious classic moments and escapades of Chandler, Monica, Ross and the rest of the "Friends" gang. It challenges players' knowledge with images and clips as they answer trivia questions and race around the board to win.

Mattel has teamed up with Screenlife, the creator of Scene It?, the first-ever DVD-based board game, and Warner Bros. Consumer Products to create this addition to the award-winning lineup of Scene It? DVD games.

Players compete in Scene It? Friends with questions such as, "Which of Phoebe's songs is made into a music video and eventually a commercial jingle?" "What is Joey's signature pick-up line?" and "Who was the only 'Friends' star to direct several episodes?" Scene It? Friends contains more than a thousand scenes, stars, images and trivia challenges from all 10 seasons of the hit comedy series.

Card-based questions come in three categories named in the style of "Friends" episodes -- "The One with the Details," "The One with All the Dialogue" and "The One with the Pop Culture." "Details" questions ask the who, what, when, where and why of "Friends," "Dialogue" questions ask who said what and "Pop Culture" questions ask about items in popular culture related to "Friends" episodes and cast members.

"We are excited to bring 'Friends' back into living rooms nationwide," said Matthew Turetzky, vice president, marketing, interactive and youth electronics, Mattel Brands. "The trivia questions and visual puzzles of Scene It? Friends combine the energy of the show with 'friendly' competition."

"Players can relive 'Friends' moments through game play," said Karen McTier, executive vice president, domestic licensing and worldwide marketing for Warner Bros. Consumer Products. "Scene It? Friends adds a new aspect of entertainment to the award-winning Friends sitcom series."

"Scene It? Friends extends the life of a pop culture phenomenon, transforming it into an interactive entertainment experience," said Dave Long, co-founder and CEO of Screenlife. "'Friends' fans will find it addictive."

DVD-based questions include "My Play" or "All Play" options, which launch clips and puzzles on the players' TV screen. The proprietary Optreve technology, exclusive to Scene It? games, randomizes "Friends" clips for a different version of the game every time, and a Flextime game board allows time-constrained friends and families to play a quick game on the fly or opt to unfold the game board for a longer, more complete game experience.

Scene It? Friends is currently available nationwide and has a suggested retail price of $39.99.