Bob Moog, the 47-year-old president of University Games, has been designing games for about 18 years. His company was featured recently in the San Francisco Chronicle.
In the article, Moog discusses the principles he uses to design games, the success of University Games (which now has annual sales in excess of $50 million), and more.
University Games owns Bepuzzled, Colorforms, Great Explorations, Great X, and Spinner Books. According to the Chronicle article, its all-time top three best-selling game lines are Blue's Clues, 20 Questions, and Battle of the Sexes.
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